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The Power of Connection

When Harmeet Singh and Taz Ahmad set up Axies Digital in 2018, their aim was to create a digital marketing agency which ‘connects hearts and makes a positive impact’.

Their vision was to help small businesses grow using their impressive knowledge of digital marketing – more specifically, Google ads.

Picture: Axies Digital

The pair, who met at Leicester’s De Montfort University, are specialists in the strategy, which is designed to put products and services in front of the right customers – the ones who are most likely to enjoy them and part with their cash.

When we meet Harmeet at his spacious office in Leicester’s Phoenix Square, he shares one of the company’s most recent successes; a lady with a furniture business. She started on Etsy and invested £750 with Axies Digital in the hope of growing her small operation.

“She was making a couple of thousand pounds a month when she came to us. Now she’s doing about £10,000-£12,000 and we’ve expanded her to the US,” says Harmeet proudly.

That’s just one example of the many businesses Axies Digital has helped over the years.

It is a company which prides itself on being straightforward, transparent and ethical.

Picture: Harmeet Singh

Axis Digital offers a free consultancy service for businesses who are curious about Google ads and only takes on clients it feels confident of being able to help.

“We don’t tie people into contracts. We just believe that if we’re getting results for clients, they’re going to stay with us. We only want to be working with those who are getting results – those who are winning, so that’s another part of our ethos. It’s about creating win-win relationships,” Harmeet tells Pukaar.

We only want to grow ethically, which means we don’t want to be taking people’s money where it’s not working for them. We as a company only want to be successful when our clients are successful.

“We’re a small business – a team of seven, so we can’t take on the world. That’s why it’s important to take on the right clients – the ones that are a good fit for us and to direct those who aren’t elsewhere.

“Overall our mission is to make the economy stronger and more productive. We want to help more businesses to grow because then it creates more opportunities for everyone.”

Axies Digital is a company which is passionate about networking – the power of connection and forming fulfilling, productive relationships. It is fully invested in the success of the clients it takes on, jumping on board their entrepreneurial journey and savouring the experience wholeheartedly.

For Harmeet, although it’s important, success and wealth is not all about money. It’s about the memories, knowledge and friendship gained from helping people to realise their goals.

Picture: Taz Ahmad

The company lends its digital marketing expertise to charities like The Samaritans free of charge and regularly hosts social networking events for its staff and clients.

“Networking and forming connections is the most important part of any business. To me that’s where many opportunities have come from,” he insists.

“Overall, it’s about connecting with people that are likeminded – creating those friendships and nurturing them during the journey of making money, memories and helping businesses to grow.”

To find out more about Axies Digital, visit: www.axies.digital/about-us

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